Electrify America to Create "Customer Oasis" Charging Stations. Some With Pull-Through Chargers ?

[Electric Rivilution]

Just announced yesterday

Press Release: https://media.electrifyamerica.com/en-us/releases/175

Look Book: https://media.electrifyamerica.com/...ctrifyAmericasLookbookTheFutureofCharging.pdf


The Charging Station of the Future, Today: Electrify America to Transform the Electric Vehicle Charging Experience, Creating a Customer Oasis with Ultra-Fast Charging

• Enhancing look and feel of electric vehicle charging stations with designs inspired by the surrounding communities
• Providing a more inviting transition to an electric vehicle lifestyle from traditional gas station
• Adding solar canopies, waiting areas and other customer services at select locations
• Introducing technology and design enhancements to its next generation ultra-fast charger
• Expanding onsite battery storage systems to more than 150 stations

Reston, VA (March 24, 2022) – Electrify America today announced a new design vision for some of its future charging stations to exceed electric vehicle (EV) customer expectations as they transition to electric mobility. In addition to this new, customer-focused design evolution, the company will be introducing its next generation charger with functional design updates to improve the hands-on charging experience for the customer.
Electrify America has sharpened the focus on customer needs and reimagined the charging experience by introducing The Charging Station of the Future, Today which can add design and comfort elements such as solar canopies and awnings, customer waiting areas and other customer-focused services at select locations.

To view a collection of images highlighting the new design vision, Click Here -- to see Electrify America’s “Lookbook - The Future of Charging”
The company plans to showcase this transition with installation in 2022 and 2023 in select new flagship charging facilities in Santa Barbara, San Francisco, San Diego and Beverly Hills, California and in New York within Manhattan and Brooklyn. Currently the company has flagship charging stations located in Baker, California and Santa Clara, California.

“Electrify America will be reinventing the look and feel at many of our charging stations to meet and exceed the expectations of customers moving from a gas-powered vehicle to an electric lifestyle,” said Giovanni Palazzo, president and CEO of Electrify America. “These new designs will help elevate the charging experience for our customers, building on the foundation of our ultra-fast and reliable coast-to-coast network.”
The bold and innovative design concepts create planned, comfortable spaces focused on enhancing the human experience. Using spatial, behavioral and emotional layers, the renderings for future stations evoke a dynamic new environment for electric vehicle charging. The Electrify America team leading the new station design vision has integrated in-depth customer feedback and insights from trend research and leading architecture and construction consultants to increase the focus in bringing human-centered and unique community-centric design strategies to the charging experience.

A Customer-Centric Charging Experience
With some of the new showcase stations featuring up to 20 ultra-fast DC chargers, the company is looking to add a number of options at various locations including:

• Customer lounges, electric vehicle showcase areas, dedicated event space
• Overhead solar canopies to shield customers from the sun and inclement weather
• On-site security cameras and additional lighting
• Charging stations located at select shopping locations may offer valet charging and curbside delivery options

Solar Awnings
Electrify America is currently adding solar awnings to 400-500 individual chargers at 100 charging stations across the country. In addition to providing shelter from the sun and weather elements, the energy captured by the solar awnings will be utilized to help power the station’s operations.
The company has already installed solar canopies at its flagship charging stations in Baker and Santa Clara, CA. The solar energy from these solar canopies is also routed to the onsite battery energy storage systems onsite, capturing energy to help charge electric vehicles.

Next-Generation Charger
Electrify America will also begin the rollout of a redesigned electric vehicle charger with functional and design features to simplify the customer experience. The ultra-fast chargers with up to 150 and 350 kilowatts of charging power will keep Electrify America’s iconic green glow that customers have come to recognize and embrace, and continue to stand at an easily recognizable at 8 feet tall. The next-generation charger will also feature:

• An all-new design that refines the look and reduces the footprint of the charger
• A recessed and brighter HMI (human-machine interface) screen to help reduce the glare from sunlight making it easier for customers to view the operational instructions and charging progress
• A single connector cable with an all-new cable management system to ease the effort to plug in the cable no matter where the charging port resides on a customer’s EV
• A reduced footprint of both the charger and power cabinets will allow installation of more equipment in space constrained, urban locations.

Deploying More Than 150 Onsite Battery Energy Systems
The company’s new charging station design vision is focused on marrying the latest technology innovations with a true customer-focused experience. New station design is integrating energy and cost-saving technology to help improve efficiency and make the charging experience more simple, fast and comfortable than ever before. By expanding the deployment of onsite battery energy storage systems (BESS) to more than 150 stations, the company continues to build on previous investments to help manage the energy load to the grid and capture excess solar energy where possible.


Full Look Book: https://media.electrifyamerica.com/...ctrifyAmericasLookbookTheFutureofCharging.pdf

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[COdogman]

I like it. All that’s left is for me to decide what I want to do while I’m valet charging my R1T?

 

[moosehead]

Open bar?

 

[No.92]

Couldn't find it, but what is considered ultra fast charging?

 

[zefram47]

Valet charging!? ? How about just make sure there are pull-through spots for folks towing, a bathroom, and food within walking distance.

 

[r1t_kev]

Photo of me hanging out at the EA Customer Oasis

 

[Autolycus]

Too bad they only show "coming soon" sites in California and NYC...

 

[Gator42]

Valet charging!? ? How about just make sure there are pull-through spots for folks towing, a bathroom, and food within walking distance.

Second. Keep the valet away from my Rivian, please…

…and somewhere on this forum I wrote switching to an EV means no more circling the Costco gas pumps like an America’s Cup start…looks like they’re bringing it back!

Seriously, overall concept is an upgrade…

 

[lefkonj]

Instead of everyone complaining how about 'Wow that is awesome'. This is just what we need a great place to charge that would push the adoption of EVs. Places like this will create completion from others and provide more variety in charging stops all across the country. Is it intended for your Rivian towing a boat, probably not, but will it help the average person move to an EV, yes.

 

[SANZC02]

Instead of everyone complaining how about 'Wow that is awesome'. This is just what we need a great place to charge that would push the adoption of EVs. Places like this will create completion from others and provide more variety in charging stops all across the country. Is it intended for your Rivian towing a boat, probably not, but will it help the average person move to an EV, yes.

I agree and the locations even make sense as both of those locations have large numbers of apartment dwellers who do not have access to home charging. Getting decent places for them to charge will help facilitate the move.

 

[Taco]

I like it. All that’s left is for me to decide what I want to do while I’m valet charging my R1T?

LEAVE ME OUT OF THIS!

 

[CyberKentuckian]

Too bad they only show "coming soon" sites in California and NYC...

All of ZERO chargers existing or planned in West Virginia.

Frustrating as that's our primary route to the southeastern states where my parents live and we vacation. Right now that means sitting at a 6.6kw charger (there's one 24kw charger at a Cadillac dealership and I don't want to count on that) in or near Charleston for possibly several hours.

 

[R_1_T]

So part of their innovation was arranging the charging bays like a gas station...
Who could have thought that might have been a good place to start?

 

[ads75]

Sure was a lot of corporate jargon in that press release. They really seemed to hit every "feel good" word on a checklist.

 

[Dublin ‘Eer]

All of ZERO chargers existing or planned in West Virginia.

Frustrating as that's our primary route to the southeastern states where my parents live and we vacation. Right now that means sitting at a 6.6kw charger (there's one 24kw charger at a Cadillac dealership and I don't want to count on that) in or near Charleston for possibly several hours.
[/QUOT

All of ZERO chargers existing or planned in West Virginia.

Frustrating as that's our primary route to the southeastern states where my parents live and we vacation. Right now that means sitting at a 6.6kw charger (there's one 24kw charger at a Cadillac dealership and I don't want to count on that) in or near Charleston for possibly several hours.

Glad I’m not the only one who noticed that. I-77 is a primary north-south highway for a lot of traffic and is 180+ miles of mountainous terrain with no level 3 charging other than Tesla (who has done.a nice job in WV).

I read that the state is supposed to use Dieselgate money to install level 3 chargers at Tamarac in Beckley and another in the Charleston area, but that article projected 2021 opening dates, so I’m not sure if these are still planned. A little ironic that WV is still in this position when WVU was responsible for the Dieselgate discovery.

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