Supratachophobia
Well-Known Member
Again, backup. They aren't losing $30k per car. Their total company expenses when divided into the quantity of cars produced, is $30k per vehicle. But an R1 doesn't have $110k of parts and gets sold for $80k.IMO RJ reiterates my points. They are singularly focused on being profitable by Q4 of '24 (prior to R2 delivery). To do so they need to cut $30k (or more) out of the R1 costs. RJ blames that on "material costs". I have a hard time buying that the raw materials have $30k of wiggle room. I do think they were over paying for materials during the pandemic. A un-proven start up in a starved market place. In essence they were paying gold plated toilet prices and getting porta-potties. My guess there remains some of the supplier gouging due to the current stock price and dwindling dollars in the bank. But I continue to believe they need to be removing the plush features (Ala Meridian audio) (I understand that was removed months ago - but I can't see it coming back). Or they need to bring it back and double the price of the vehicle. I think that's what's going on. The current platform appears to be un-sustainable. Friday's announcement of reservation holders need to buy what's in inventory or risk applying their deposit to an entirely different R1 vehicle with different features, different finishes and different pricing. While many of those folks are pissed - I get it. But looking at the math - they should buy from inventory. They'll be getting $30k more bang for their purchase price. Waiting isn't going to result in Rivian giving away the farm any longer.
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