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Aether Films - Rivian Video - "Go With The Flow"

Zoidz

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This is an extremely well done 2 minute commercial for Rivian. It's not clear if this was done under contract for Rivian, or the company did it on their own to show their prowess. If it's not a Rivian commissioned commercial, it should be. They capture the Ethos of Rivian spot on.

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COdogman

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I’m extremely insulted they didn’t attempt to capture my weekly activities like driving to work, Sprouts, the taco stand and the liquor store. They are missing out.
 
UnsungZero_OldTimeAdMan

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COdogman said:
I’m extremely insulted they didn’t attempt to capture my weekly activities like driving to work, Sprouts, the taco stand and the liquor store. They are missing out.
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And the trips to EA, packed full of adventure.
 
COdogman

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UnsungZero_OldTimeAdMan said:
And the trips to EA, packed full of adventure.
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Yes. A video of me last month on a day when it was -15 degrees, wrestling with the frozen cables and having to try 3 different chargers to get one to work :CWL:
 

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Chewy734

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COdogman said:
I’m extremely insulted they didn’t attempt to capture my weekly activities like driving to work, Sprouts, the taco stand and the liquor store. They are missing out.
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Calling Taco Bell a “taco stand” is a bit of a stretch. ?
 
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COdogman said:
I’m extremely insulted they didn’t attempt to capture my weekly activities like driving to work, Sprouts, the taco stand and the liquor store. They are missing out.
Click to expand...
Hahahahaha "Sprouts, the taco stand and the liquor store" no bathroom stop in between... Impressive.
 
MountainBikeDude

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Zoidz said:
This is an extremely well done 2 minute commercial for Rivian. It's not clear if this was done under contract for Rivian, or the company did it on their own to show their prowess. If it's not a Rivian commissioned commercial, it should be. They capture the Ethos of Rivian spot on.

Click to expand...
It looks quite official, but the zero emissions stickers on some of the vehicles make me think it's more side project. Superbly done tho!
 

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Looks like an add for California Tourism.
 
COdogman

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Tim-in-CA

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Nice, but no R1S representation??! ☹
 

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Tim-in-CA said:
Nice, but no R1S representation??! ☹
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Two reasons why it isn’t a Rivian ad #1 no R1S even though the T is the more outdoor versatile vehicle and #2 the cast was not diverse enough even though likely representative of actual buyers.
 
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Zoidz said:
This is an extremely well done 2 minute commercial for Rivian. It's not clear if this was done under contract for Rivian, or the company did it on their own to show their prowess. If it's not a Rivian commissioned commercial, it should be. They capture the Ethos of Rivian spot on.

Click to expand...
Awesome video
 
ironpig

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It's a spec commercial and not something Rivian would put out. The colors are all overly saturated and there is way too much cyan pushed in to the shadows with some kind of off the shelf M31 style LUT.

It's really nicely shot, but the post production work is not doing justice to the direction and cinematography.

The interior shot with the greenish screens is particularly bad as is the Limestone R1T (with the surfboards) turned totally teal.
 
moosehead

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Great vid.

Rivian needs to embrace the snow as much as the rest. Just sayin.

- Captain Obvious
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