VSG
Well-Known Member
You seem to be confused - I'm not trashing Ford. The only "bad" thing I said about Ford, which happens to be true, is that they have not performed nearly as well as they said they would.I admire your relentless pimping of Rivian by trashing Ford. I hope it pays off for your stock. I try to see things as they are, not how I want them to be.
My posts aren't anti-Ford, they're simply putting Rivian's accomplishments into context against their only current competitor in the EV truck market. And by comparison, Rivian is currently doing a better job than Ford. Which is remarkable for a startup, especially when all the other startups in this space are failing (e.g. Lordstown) or just failing to deliver entirely (e.g. Cybertruck) over the same time period. (Oh, now I guess you will call me out for being "anti-Tesla" because I stated the fact that Tesla promised to deliver the Cybertruck *before* the R1T and now, two years later, has still not delivered anything?)
I didn't imply that about Rivian. I said FORD was supposed to be (in your words) the production monster waiting to eat up all rivals, but has turned out to be a shadow puppet that, when the projector is turned around, is revealed to be less capable than even a puny startup like Rivian. It's Ford that's in trouble here - they haven't been able to keep up with their one current competitor. They allowed their dealer network to overcharge for the Lightning, and now they have to make desperate price cuts (even though they were already losing a lot of money per vehicle) just to keep the Lightning viable. They don't have much time to fix things with the Lightning, because there are going to be a few new competitors next year, and those new competitors won't be small startups like Rivian.I don't think they're a production monster waiting to eat up all rivals.
No, I'm not worried at all about Rivian meetings their 2023 targets, because they've demonstrated they can do better than the heavyweight in the same circumstances. Ford, however, needs to up its game if it wants to stay relevant. Maybe with the all-new ground-up redesign of the Lightning they're planning for 2025 ... but the world is going to change a lot before then. Just wait until the Chinese EVs hit the market next year - even Jim Farley has said that's going to be a problem for Ford.
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