Electric Rivilution

Well-Known Member
First Name
Bill
Joined
Mar 5, 2019
Messages
72
Reaction score
128
Location
Scottsdale
First Name
Bill
Vehicles
2016 Model X P90D
How Ford Won the Race for Rivian
The auto giant could reap more than $7 billion from a hot IPO. To get there, it had to elbow out rival General Motors.


Link to article: https://www.wsj.com/articles/how-ford-won-the-race-for-rivian-11636171218


Summary of article (paywalled) by InsideEVs:

According to an article in the Wall Street Journal, GM could have beat Ford to the punch. In fact, Rivian was already in the final stages of conversations with GM about an investment, but Ford executive Joe Hinrichs stepped in and changed history.

Ford currently holds about a 12 percent stake in Rivian, and that stake is now worth some $12 billion. However, the Blue Oval almost lost the opportunity to invest in Rivian. In 2018, Ford's president of global operations at the time, Joe Hinrichs, had a meeting with Rivian CEO RJ Scaringe, who wanted to bring in investments from a major automaker and a technology company.

Ford, which was beginning to make future plans for its transition to electrification, took interest in Rivian thanks to its skateboard platform. However, Ford was in a tough position at the time due to missing earning targets. Hinrichs essentially told Scaringe that Ford would consider some type of investment or partnership in the future.

In the meantime, GM had already taken an interest in Rivian, too. In fact, not long after Scaringe met with Hinrichs, he spoke with GM CEO Mary Barra, as well as GM President Mark Reuss. This all happened around the time Amazon first invested in Rivian, which also reignited Ford's attraction to the electric truck startup.

Executive Chairman Bill Ford Jr. ended up meeting with Scaringe as well, and Hinrichs set up another meeting with the Rivian CEO. In the second meeting with Hinrichs, Scaringe made it clear that GM was considering a deal, and that talks had escalated. According to the Wall Street Journal, Hinrichs joked:

“... just because you got engaged to someone doesn’t mean you need to marry them.”
While Scaringe was set to secure a deal with GM, others on the Rivian team believed Ford's terms were more flexible, and it may make things easier if the investment and/or partnership was with the Blue Oval rather than GM.

By April of 2019, Hinrichs and Scaringe had reached an official deal. Ford invested $1.2 billion in Rivian, and it has already watched its investment grow exponentially. GM went on to invest in Nikola, but that didn't work out too well, to say the least.
 

Brian Goodwin

Member
First Name
Brian
Joined
Sep 7, 2021
Messages
9
Reaction score
7
Location
San Diego
First Name
Brian
Vehicles
Six Miatas, Fiat 124, Dakota V8, Ridgeline
Occupation
Fun Car Parts
Ford is on a tear, tons of good decisions including the Rivian investment, plus lots of good new product that people want to purchase (Bronco, Maverick, 160,000+ orders for Lightning). I have had a big position in FORD stock since it was under $3 a share (now at $20) and Rivian since the IPO, hard to say which will do better in the long run.

I have friends with orders for BOTH the Rivian and the Lightning with plans to keep just the one that shows up first...and right now the better bet on that is Ford. Rivian was 'first to market' with a true EV truck but Ford is likely going to ramp up deliveries of the Lightning so fast that those with orders for it will actually get delivery long before most of us get our Rivians.
 
Advertisement

 
Advertisement
Top