A quick Google search turned up that Cowboys Food Mart in Damascus Virginia.
I think this is VA. The sign that says "In Memory of Nancy Minnick Gray" is for someone from Abingdon, VA. Thats only 22 minutes away. There are quite a few Elizabeth Widener's as well, but there is one from Damascus, VA.A quick Google search turned up that Cowboys Food Mart in Damascus Virginia.
111 Douglas Dr, Damascus, VA 24236
It is near the Mount Rogers National Recreation Area.
Edit: Actually it looks like there are other parks closer than Mount Rogers. They could have been at several different ones.
My daughter and I have done a few backpacking trips up around Mt. Rogers/Grayson Highlands. Beautiful part of the country! Glad to see they're getting closer to TN.Damascus, VA is somewhat well known to through-hikers in the east. The Appalachian Trail passes right through town, and it's one of the few towns in the South that has that. It's a common place for people who aren't doing the full Springer-Katahdin to start or end because getting a ride is simpler.
Edit: And when I say it goes right through town, I mean the trail is literally right down the street you see in those Rivian photos.