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Admittedly $100B is hyperbole. If we ran the numbers for a worldwide solution from scratch it’s absolutely more than $10B in startup. Nokia paid $8.1B in ‘08 for HERE. Although they screeed around and by ‘13 it was only valued at 2.1. The new map consortium is going to cost a ton even with some...

What bothers me about this is I don’t think you could find one Rivian owner who counted “Rivian maps” as a purchase driver. Yet when talking with other Rivian owners it’s a regular pain point. Similarly, deciding against supporting CarPlay and Android Auto is a purchase deterrent. Rivian...